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FIRM (Florida Keys Hurricane & Flood Insurance Regulation in Monroe) is an organization that advocates for fair, equitable, and affordable property insurance coverage for residents and property owners in Monroe County, Florida. They aim to protect property values and contribute to housing affordability. FIRM empowers residents to make informed decisions about property insurance coverage, the claims process, mitigation, and storm preparedness. They provide resources and helpful links on their website, including information about flood insurance, the 2020 flood maps, and the 2019 NFIP (National Flood Insurance Program) reauthorization. FIRM also offers workshops and educational videos on home elevation to help homeowners mitigate flood risks. Additionally, they are building a database to demonstrate how FEMA's proposed Risk Rating 2.0 could impact flood insurance rates in the Florida Keys.