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OXXO Cleaners that Care is an innovative franchise in the dry cleaning and laundry industry, founded by Salomon Mishaan in 2001. After a successful career in textile and plastic manufacturing, Mishaan identified significant inefficiencies within the dry cleaning sector and sought to introduce a revolutionary eco-friendly cleaning concept from Europe to the U.S. The company began franchising in 2003 and has since expanded to operate 48 units across various territories, emphasizing sustainability, customer satisfaction, and superior garment care.
OXXO offers a range of services including dry cleaning, laundry, household alterations, and commercial services. Unique features include 24/7 access for garment drop-off and pick-up through automated ATM-style windows, as well as hand-ironed finishes that enhance garment quality while improving air quality inside stores. Their boutique-style stores are designed with open layouts that promote transparency in operations, allowing customers to witness the cleaning process firsthand. Committed to environmental responsibility, OXXO uses GreenEarth solvent—an eco-friendly alternative that eliminates harsh chemicals—ensuring the safety of customers and employees alike. Additionally, OXXO is dedicated to community outreach initiatives that foster strong relationships with local neighborhoods while supporting franchisees with comprehensive training programs and ongoing operational assistance for lasting success in the industry.